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東京経大学会誌(経営学) Journal of Tokyo Keizai University : Business >
246号 >
Please use this identifier to cite or link to this item:
http://hdl.handle.net/11150/810
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Title: | ブランドは広告でつくれない |
Other Titles: | We Cannot Create Brand by Advertising Only |
Authors: | 八巻, 俊雄 YAMAKI, Toshio |
journaltitle: | 東京経大学会誌(経営学) = The Journal of Tokyo Keizai University : Business |
Issue Date: | 26-Oct-2005 |
Publisher: | 東京経済大学経営学会 |
issue: | 246 |
Start Page: | 3 |
End Page: | 12 |
URI: | http://hdl.handle.net/11150/810 |
Appears in Collections: | 246号
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